Sarah has worked in fintech for 10+ years as a strategist, researcher and analyst specialising in product market fit and competitor dynamics.
She worked for Founders Factory as head of fintech insight, 11FS as head of competitor strategy, and Business Insider Intelligence where she built and led the fintech team. Now, she holds the title of CEO of Fintech Wales, the voice of Fintech and Finance in Wales.
She also has experience delivering keynote presentations, as well as moderating panels, roundtables, podcasts and webinars, and chairing events and conferences.
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Charlotte leads Business Development for American Express’ Open Banking payments business, Pay with Bank transfer. She is passionate about the potential of open banking and alongside leading the business development team, Charlotte works with the ecosystem to consult on the future of open banking, educate consumers and further drive adoption in the space.
Previously, she has spent 6 years in the payments industry with a cross-functional background across strategy & business planning, business development, marketing, data & insights.
Charlotte regularly speaks on panels, moderates events and recently has lead a series of Women in Open Banking, Sales and Payments sessions across different forums.
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Hayley has spent her career working across organisations on end-to-end large scale digital transformation, working primarily within digital banking and insurance.
She has supported clients with taking a more customer centric approach to the development and launch of technology products, including spending time working in continuous improvement and process re-engineering, project and programme management and scrum master/product management.
Most recently, around having her 2 daughters, she has spent 3 years working at the centre of the London market, leading projects developing and deploying new products and technologies across the marketplace.
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Sahra is currently a director of digital investing at private bank Coutts.
Previously she was in the product development & innovation team at NatWest.
Sahra focuses on delivering the strategic roadmap for digital investing products, creating experiences that delight customers and help them make informed decisions in their financial growth.
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Hannah spent 6 years in banking whilst studying two Master’s Degrees before setting up her own business as a freelance writer.
Today, she writes for 70+ fintechs, banks, investment houses and magazines. Since working for herself, she’s become an FT writer and multi-award-winning financial journalist. It’s her life’s mission to expose greenwashing, empower investors and shine a light on the best people in our industry.
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Laura is an experienced content creator specialising in the financial space. She has built the 11:FS media brand from the humble early beginnings of the Fintech Insider podcast to a global media brand and audience across podcasts, videos, live events, social media and more.
Her particular focus is making financial services accessible to all, breaking down taboos and barriers on the subject matter and giving coverage to diverse voices and geographies across the entire ecosystem to educate and inspire at all levels.
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With a decade of experience in financial services, Nicole is a Product and Strategy leader creating products that truly get to the heart of peoples’ Jobs to Be Done. Whether that’s unpicking the conversations that happen about money at the dinner table, or getting to the heart of the racing thoughts that keep people up at night, she evangelises true customer understanding to develop market leading products that create positive change in peoples’ lives.
Nicole is currently Head of Product at Monument, where she leads a passionate team to design products and services for one of the most underserved segments of the market; the mass-affluent.
Nicole is passionate about product thinking, equity and inclusion and creating positive working environments for brains to thrive. Nicole takes inspiration for leadership from her experience with endurance sports, with two of her proudest personal achievements being cycling all 21 Stages of the Tour de France in 2022, and running the London Marathon, raising over £40,000 for charity. A proud Glaswegian, she loves to talk and hopes to inspire others in pushing the boundaries of what we think is possible.
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Zhenya has more than 24 years of experience in the Financial Services sector, specialising in payments over the last 10+ years.
Her key focus areas within payments include; messaging, connectivity (including real-time domestic & cross-border payments & ISO 20022). Zhenya is also an ambassador for the award-winning Women of Fintech community and is listed in the Women in Fintech Powerlist 2022.
She is currently Head of Marketing for Financial Messaging at Bottomline with responsibility for the GTM strategy. She has previously worked in senior roles at ACI Worldwide, UKASH, and Equifax. She is a regular contributor to industry publications and a moderator and panellist at events such as Sibos.
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Vivi Friedgut is a tech innovator and founder/CEO of Blackbullion, the financial wellbeing solution equipping young people with money skills for life. Blackbullion’s award-winning platform can be accessed by over 1.2 million students at partner institutions worldwide.
The Blackbullion ecosystem empowers students to develop financial knowledge and confidence, be guided by their goals towards better money management and habits using the app as well as access university funding and corporate scholarships through the nation’s largest funding hub.
Vivi is a former wealth manager, a regular public speaker and author, and was recently named FinTech Magazine’s Top100 Women.
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Kelli is currently the managing director of consumer interactive at TransUnion in the UK. She also serves on the board for Monevo and was the Commercial Director at Callcredit Consumer & Noddle, as well as a role as Account Director at EuroDirect before joining TransUnion in 2018.
Her role is to help consumers protect and improve their credit score, while educating them on threats such as data breaches and cyber-attacks.
She also provides expertise on lending, market trends and fraud prevention to ensure consumers are receiving up-to-date and trustworthy advice. Kelli spearheaded the consumer empowerment campaign launched in 2020, raising awareness of the importance of credit scores.
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With extensive experience across the full marketing mix, Mariette has worked in B2B as well as B2C roles at a startup incubator, education, and manufacturing before moving into fintech.
Mariette specialises in brand positioning, product launches and lifecycle management, online marketing, direct marketing, content marketing, public relations, integrated cross-platform campaigns, project management, website development, managing budgets, and event management.
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Kate is a highly experienced mixed methodology researcher and Jobs To Be Done expert, applying qualitative and quantitative techniques to identify underserved customer needs that inform new propositions and services. Prior to 11:FS, she worked with clients across multiple sectors, including insurance, telecoms, health and fitness and the gig economy.
Kate has worked globally across markets including the UK, the US, Europe, Africa and the Middle East. Collaborating with some of the best designers, product managers and technologists out there to help get customers the products and services they need and deserve, faster.
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